Bar Quattro

Content Creation / Social Media Marketing

Set within the leafy Waverton locale, this neighbourhood gem, designed as a love letter to 1960s Italian jazz bars, speaks for itself on all levels – indulgent cocktails, a seasonal menu and European ambience. 

It’s the place to be on a Saturday night when the locals come out to play. Sink into the walnut-coloured lounge, resign yourself to the rhythmic hum of the blues, and, with a swift flick of the wrist, swirl the orange peel around in your negroni. Class and serenity. This is the epitome of Bar Quattro.

Approach

Our challenge was to translate everything the bar already was into a story built for the digital world without compromising its unique identity. Drawing inspiration from classic old-world bars, we generated a moodboard evoking ideas of elegance, class and mystique. 

When it came to photography, video content, and copy, we wanted to recreate the evening ambience of the bar. Understated yet sophisticated style was at the core of the brief. Our content strategy was to build an allure to the venue. Giving away too much would ruin the mystery that could only be solved by coming in for a drink and putting Bar Quattro’s hospitality to the test, first-hand.